We hosted an intimate dinner at Mark Hix’s private dining room at Tramshed in Shoreditch, where Jess’ friends and UK press could take an exclusive peek at the JGxBench Capsule Collection just before the official launch of her collection.
Jess Glynne’s guests were invited to the exciting unveiling of the first ever clothing collection she designed with our design team, as well as enjoying a bespoke dining menu at the exclusive East London venue. Throughout the evening, everyone was invited to celebrate the launch by taking snaps with vinyl sleeve designs of the JGXBench campaign featuring Jess wearing her new collection.
There were fun photo studio backdrops surrounding the banquet dinner table, along with stacks of vinyl sleeves to play with and a rail of Jess’ must-have new designs. Friends of Jess partied the night away, with attendees including fellow singer/songwriter Sinead Harnett , DJ Cici Cavanagh , model Charlie Barker, bloggers Helen Anderson, and Zoe London . The UK’s key press also came along for the occasion including InStyle, Marie Claire, ASOS Likes and The Independent newspaper.
Watch the full video from our night with Jess Glynne!